Number of the Day - 18 November 2025: 60

Why is the Number of the Day 60 percent? Because that is how much Pinkfong’s share price jumped after the company listed on the Seoul Stock Exchange. Pinkfong is best known for Baby Shark, the most-watched YouTube video in the world. But the company has grown far beyond one viral hit. In today’s episode, we explain how the Baby Shark brand turned into a global business and why analysts believe Pinkfong still has room to expand into longer content, games, licensing, and new digital media projects. We also break down what investors look for in entertainment companies and why Pinkfong’s strong brand recognition may have boosted confidence. This episode offers a straightforward explanation of the market reaction and the factors behind the 60 percent jump.